| www.ipt-ltd.co.uk

IPT was founded in 2000 to provide data and services to the emerging email marketing industry. The company specialises in acquiring consumer data online including opt-in email addresses (www.MyOffers.co.uk) which it sells or rents to clients in the form of prospect databases, lists or leads for direct marketing campaigns. IPT has also diversified into email delivery services (EmailBureau) and online market research (IMRS) and is recognised as an overall market leader.

IPT has been profitable since 2001, and has won a number of important awards:
  • Sunday Times Tech Track 100
    (2nd fastest growing Internet business in London) [Sept 2003]
  • Deloitte & Touche Fast Track 50 Awards
    (3rd fastest growing technology business in London & S. East) [Sept 2003]
  • Steve Wright BBC Radio 2
    (Best work site for PayFinder.com) [Oct 2003]
  • WebUser Magazine
    (Best new website for relaunched MyOffers.co.uk) [Jan 2004]
  • Deloitte & Touche Fast Track 50 Awards
    (Rising Star award for London & S. East) [Sept 2004]
Having built a consumer database of over 6m records, trade and consumer press coverage of IPT products has been regular and extensive and the company is commited to using its expertise to educate the marketplace both via the DMA (Direct Marketing Association) and IDM (Institute of Direct Marketing). IPT is also in the process of publishing a 5-volume Essential Guide to Email Marketing, marked by a launch in the Savoy Hotel in October attended by over 250 industry professionals.

The company is characterised by innovation and the ambition to succeed in a growing, fast moving sector. Management and staff are results-orientated, however the environment is relaxed and employees are encouraged to be individual and self-motivating. IPT has an active social programme which includes subsidised ski-ing weekends every year, horse racing meetings and go-karting events.

IPT expects to continue its high rate of growth and is therefore well placed to offer real career progression to its employees.
2000 2001 2002 2003 2004 2005/6 (Est)
T/O £'000 893 2,658 5,274 6,139 8,400 12,400
Staff nos 10 39 54 84 110 140


The management of IPT is extremely proud to have achieved profitable growth in such a relatively short time with market leadership positions in terms of volume of data, recency of data and volume of emails delivered. This success has only been possible through the dedication and expertise of its employees.

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